Speak to My Group about the Web
The web is a constantly changing place. You have to be
up-to-date and knowledgeable in order to successfully brand
your company on the web.
To help you create a powerful web site
marketing strategy, we would be glad to speak to your group,
company, or organization on any of the following seminar
topics or any web or SEO related topic:
- Online Reputation Management 101 What is an online reputation? How do you know what yours is? How do you impact your online reputation? What are some basic strategies to stay on top of your business or personal online reputation?
- Facebook and YouTube and Twitter...
Oh My! What are these and other social media technologies? Social Media is a complex and dynamic
place – does
your company need to take a position there? Learn the
pros and cons of user-generated content and social
marketing.
- Web Sites 101. If
you don’t know where to
begin or what is involved in creating a dynamic, customer-focused
web site, we can help! In Web Sites 101, we will discuss
what goes into a solid web site marketing plan, how to
identify your target market, how to benefit from search
engine optimization, what is involved in web site design
and development, and more!
- Making Your Web Site Work Harder
in a Soft Economy. Dollar for
dollar, your web site is the best investment you can
make in a recession economy. It can provide you with
lead generation, direct sales, increased revenue, and
more. In this practical, rubber-meets-the-road presentation,
you’ll learn how to make your site work overtime
for your company to keep the cash coming in.
- Demystifying SEO. What is SEO? What does it involve?
How long does it take? What can it do for me? Creating
a comprehensive search engine optimization (SEO) strategy
is essential to your web site’s success. In this
information-packed seminar, we will review the importance
of baseline reporting, keyword research and analysis,
SEO content development, competitive intelligence, and
ongoing testing.
- To Blog or Not to Blog? Have you been confused or intimidated
by so-called “experts” telling you blogging
is a necessity, not an option? You’re not alone!
The question is not “Do you have a blog?” but “Is
blogging right for you, your organization, and your web
presence?” Like pay-per-click campaigns, article
marketing, and email blasts, blogging is simply another
web tool. Discover the benefits and risks associated
with blogging so that you can make a wise business decision.
- Success is a Click Away.
What is the difference between paid and organic advertising?
Which will benefit your business more? How can you set
up a web site marketing strategy that will take full
advantage of the best options open to you? All these
questions and more will be answered in this eye-opening
seminar.
- Is PPC Right for You? PPC campaigns can deliver fantastic
dividends. They can also suck you dry. Discover what
a PPC campaign really involves, whether it will help
you reach your target market, and how to determine its
cost-effectiveness as a marketing tool for your business.
- Custom topic presentations are
always available. Contact
us to discuss your needs!
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